Revolutionizing Public Transit: The Redesign of SMRT's Chimes for a Better Commuter Experience
Allan Ung Inside the MRT train, Singapore. (Credit: ProjectManhattan, CC BY-SA 3.0) Introduction SMRT, Singapore's prominent public...
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Allan Ung
Mar 31, 20237 min read
Transforming Your Customer Service Strategy: How to Go From Good to Great
Allan Ung "When dealing with people, remember you are not dealing with creatures of logic, but creatures of emotion.” Dale Carnegie In...
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Allan Ung
Feb 25, 20234 min read
Design Thinking: A Cyclical Approach to Innovation
Allan Ung "Design is not what is looks like or feels like. Design is how it works." Steve Jobs Introduction Design thinking is a...
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Allan Ung
Sep 14, 20213 min read
How to Craft Effective Customer Journey Maps for Business
by Allan Ung Steve Jobs once wisely stated, "You've got to start with the customer experience and work back toward the technology – not...
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